Vintage Yellow Westclox Wall Clock With Pull Cord Wind Up

Westclox is a historic American clock and timepiece brand that has been associated with affordable, reliable clocks and watches for over a century.Here's an overview:

History

• Founding: Westclox was established in 1885 as the Western Clock Company in Peru, Illinois. It emerged as a prominent clock manufacturer during the late 19th and early 20th centuries.
• Rebranding: The name "Westclox" became a registered trademark in 1910 and was used as a brand for their timepieces.
• Iconic Products: Westclox is perhaps best known for its range of alarm clocks, particularly the classic "Big Ben" alarm clock, which was introduced in 1908 and became a household staple.

Design and Innovations

• Mid-Century Popularity: During the mid-20th century, Westclox produced stylish and practical clocks that appealed to the growing demand for home goods. Their designs often reflected Art Deco, mid-century modern, and utilitarian aesthetics.
• Innovations: Westclox was a pioneer in creating luminous dials for night visibility and producing affordable mechanical movements.
• Diverse Range: Their product line included wall clocks, travel clocks, pocket watches, and wristwatches.

Business Evolution

• Expansion: The brand experienced significant growth in the early 20th century, becoming one of the largest clockmakers in the world.
• Ownership Changes: Over the decades, Westclox changed ownership several times, with companies like General Time Corporation and later Salton, Inc. acquiring the brand.
• Modern Era: Westclox clocks and watches are still produced today, although the manufacturing and design processes differ from the original operations. Many vintage Westclox models are now collectible items.

Legacy

• Durability and Affordability: Westclox became synonymous with reliable timekeeping at a price accessible to the average consumer.
• Vintage Appeal: Vintage Westclox clocks are prized for their craftsmanship and nostalgic charm, making them popular among collectors and retro enthusiasts.